A think-tank style conference addressing the industry-wide challenges of modern game design
Come be a part of an elite group of brilliant minds working to positively influence the art and science of game design.
We combine intense and effective workgroup techniques with Texas-sized hospitality in an all-inclusive event that may change your life.
This is an invitation-only event. If you know someone who should be invited, let us know!
Twelfth Annual Project Horseshoe, November 2-5, 2017
At the historic Meyer Bed and Breakfast on Cyprus Creek, Comfort, Texas
We are very pleased to announce the following speakers for Project Horseshoe 2017
Jason VandenBerghe, Director of Design, ArenaNet
"Tend & Befriend: Designing Beyond Fight Or Flight"
Tanya X. Short, Captain, Kitfox Games
"Identity and Anonymity"
Chelsea Howe, Product Director, Owlchemy Labs
"Designing Against the Apocalypse"
Positively influencing the art, science, and business of game design over the next five years in ways that are unlikely to happen otherwise, by taking advantage of practice-proven brainstorming methods and our access to the brightest minds in the field
What attendees are saying about Project Horseshoe
PH was an amazing opportunity to talk about the outer limits of our media, not just how to make more of what we are making. I took away a lot of seeds for new ideas, made some friends, felt like I pushed the state of the art a bit, and had a really good and soulful time too.
Project Horseshoe was all about identifying the barriers to progress in the industry, and figuring out how to scale those barriers, and that ain’t hay!
I have better things to do than provide endorsement quotes for imaginary events. Just get in line at GDC like everyone else and stop daydreaming.
In my 25 years in the game industry I’ve never encountered a better setting to think the deepest thoughts, ask (and answer) the biggest questions, and have the privilege of doing it all with such a remarkable collection of bright and talented people. Wild horses couldn’t keep me away from going back next year, and every year.
I came to Horseshoe bringing my personal experience to work. I left Horseshoe bearing a professional experience that has permeated my life. For anyone who lives and breathes game design and development, Horseshoe is pure oxygen.
There are an increasing number of game conferences these days – gatherings about particular aspects of game business, game development, game scholarship. In this vast landscape of conferencing opportunities, Project Horseshoe has staked out a very unique terrain. In both content (the future of games & game design) and form (a playful weekend of hay rides and brainstorming), Project Horseshoe stands apart. Less like a professional training experience and more like a high-intensity glimpse at where this medium of ours is headed, Project Horseshoe is game conference 2.0.
I’ve never encountered a group who could work and play so hard, so sincerely and so readily. Great minds, great setting, great fun, great work. Satisfying on so many levels. Can we bottle this?!?
Some of the world’s brightest game design minds to challenge your thinking and play with you during three days full of laughter and racoons! PH is a one-of-a-kind experience.
You’ll never find another professional gathering like Horseshoe. It’s an informal setting that generates formal results, both for the participating individuals and for the group agenda. I was surprised, impressed, and within hours, eager to return.
The designers that attend Project Horseshoe are the creative visionaries behind experiences that will touch hundreds of millions of people. The conversations, friendships and new ideas are sparks that will influence the future of gaming. Project Horseshoe is an incredible event and a resource for our entire industry. If you get a chance to go, do it. If you run a company that cares about game design, become a sponsor.